fashion-scoops
fashion-scoops

Kanye West Teams With A.P.C.

Hip-hop artist collaborated on a small capsule line due in stores on July 14.

fashion-scoops/news
Kanye West

Kanye West

Photo By Stéphane Feugère

MYSTERY GUEST: Kanye West is giving James Franco a run for his money in the surprising collaborations department.

The music star has teamed with French contemporary brand A.P.C. on a capsule men’s collection consisting of a pair of jeans, a hoodie and a T-shirt. They are to go on sale at A.P.C. stores worldwide on Sunday, which is Bastille Day in France, as well as online.

The partners revealed the project simultaneously on Monday via Twitter, posting a close-up of the joint red label sewn into the waistband of stonewashed jeans.

A.P.C. founder Jean Touitou said West first visited his studio two years ago seeking his advice on the fashion industry, and was announced to him as “Kenny.” Touitou confessed he didn’t know he was talking to the music deity until he lowered his sunglasses and said, “I’m a hip-hop artist.”

RELATED STORY: Man of the Week — Kanye West >>

load comments

ADD A COMMENT

Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared. Please note that WWD reserves the right to remove profane, distasteful or otherwise inappropriate language.
News from WWD
Newsletters

Sign upSign up for WWD and FN newsletters to receive daily headlines, breaking news alerts and weekly industry wrap-ups.

LatestPublications
getIsArchiveOnly= hasAccess=false hasArchiveAccess=false