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Beyoncé and Tina Knowles Launch House of Deréon in the U.K.

The collection, which launches exclusively at Selfridges this week, was inspired by the idea of a “global nomad.”

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IN A TRANCE: Beyoncé Knowles and mother Tina turned Selfridges’ car park into a glitzy runway Saturday night to launch the duo’s House of Deréon label in the U.K. The collection, which launches exclusively at Selfridges in the U.K. this week, was inspired by the idea of a “global nomad.” Models stalked down the runway to a mix of Beyoncé’s tracks, clad in looks that worked in ikat prints, sequins, feathers and beading. Rosario Dawson, Ellie Goulding and members of British band The Saturdays all took in the show. Dawson is in London shooting Danny Boyle’s new film, “Trance.” “It’s about a heist. I [play] a woman caught between two men,” she disclosed.

After the show, the party moved to music venue Under the Bridge. But those hoping Beyoncé would give an impromptu performance were disappointed. Instead, after giving the assembled guests a wave, she hung out in a VIP booth with her mother and entourage. Partygoers had to make do with the singer’s videos playing out on four television screens in the club, while they sipped rose Champagne and partied to 2 a.m.

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