Women’s Wear Daily
04.21.2014
fashion-scoops
fashion-scoops

Gettys Host Fete for Hoorsenbuhs' Bridal Launch

The Hoorsenbuhs for Forevermark line was designed for a modern bride who wants the diamond, not the design, to take the spotlight.

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Hoorsenbuhs Forevermark Chateau Marmont Los Angeles 2013

Jaime King

Photo By Donato Sardella

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HOORSENBUHS GETS HITCHED: Rosetta and Balthazar Getty hosted a soiree Wednesday night at Chateau Marmont in Los Angeles to celebrate the launch of Hoorsenbuhs’ first bridal collection, Hoorsenbuhs for Forevermark. The line was designed for a modern bride who wants the diamond, not the design, to take the spotlight. “You don’t want to disrupt the beauty of the diamond with some overcomplicated design,” said designer Robert Keith. While he kept the classic wedding ring look, Keith included subtle details that allude to the brand’s signature aesthetic. Fans such as Eric Dane, Courteney Cox, Louise Roe, Shiva Rose and Jacqui Getty packed into the penthouse to view the collection. “I came because I’m a fan of conflict-free diamonds and they’re local designers building a cool jewelry line,” said Rose. Balthazar Getty, who has been friends with Keith since age 16, said, “It’s not coming from a common place. It’s taken everything from urban influences to biker influences to high fashion and merged the whole thing together. It just feels fresh.” The collection is the first bridal line in Barneys New York, where retail prices will start at $16,000 for a 1-carat ring.

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