Women’s Wear Daily
04.18.2014
fashion-scoops
fashion-scoops

Stuart Vevers Arrives in New York, Gets to Work at Coach

The brand's newly appointed executive creative director chatted up a gaggle of top fashion editors at Monkey Bar Tuesday night.

fashion-scoops/news
Most Recent Articles In Fashion Scoops
Most Recent Articles In Fashion Scoops More Articles By

HOLDING COURT: Stuart Vevers was the man of the hour Tuesday night at the Monkey Bar in Midtown Manhattan. With drink in hand, Vevers, Coach’s newly appointed executive creative director, chatted up a gaggle of top fashion editors who orbited around the designer, hoping to get in a personal introduction.

The former creative head of Spanish brand Loewe, Vevers was eager to talk about his vision for the American leather goods brand, as well as his move to New York. “I’m living on Bank Street in the West Village,” the designer said, noting that his crates just arrived that morning from Madrid. “I’m really excited to be here. I just love a new challenge.”

Vevers spoke of his first memory of Coach, pointing to its logo-less Bonnie bags, which had served as a “reference” for his prior work at houses such as Bottega Veneta, Givenchy and Mulberry.

“I’m determined that we have to look to the future and be fashion relevant while having fun,” Vevers said of his new gig.

Executives from Coach Inc., including Lew Frankfort and Victor Luis, looked on, smiling and remarking at how “busy” Vevers has been since he joined the company.

“Stuart not only understands the fashion world but he understands a heritage leather brand, which Coach is — an American leather goods brand,” Luis said. “He’s already helping us on the road to transforming Coach into a broader lifestyle brand from a handbag and accessories brand. We’re very excited. He’s truly busy, and working nonstop.”

RELATED STORY: Stuart Vevers' Vision — Coach's New Man Talks Heritage >>

load comments

ADD A COMMENT

Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared. Please note that WWD reserves the right to remove profane, distasteful or otherwise inappropriate language.

Ads by Google

Newsletters
Newsletters

Sign upSign up for WWD and FN newsletters to receive daily headlines, breaking news alerts and weekly industry wrap-ups.

Publications

ArticleFinder

Fashion


Choose By

Clear

How it works

Close

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.


Or