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Parfums Givenchy Taps Alicia Keys

The Grammy Award-winning singer-songwriter will begin appearing in advertising for a yet-to-be-revealed fragrance in September.

HITTING A NEW NOTE: Alicia Keys has inked her first contract to be the face of a fragrance — with Parfums Givenchy. The Grammy Award-winning singer-songwriter will begin appearing in advertising for a yet-to-be-revealed Givenchy fragrance in September. “I’m honored to introduce the world to the newest scent by Givenchy,” Keys said, adding that “Givenchy has long been one of the world’s most iconic luxury fashion houses, and a personal favorite of mine.”

Keys, who is also a New York Times best-selling author, actress and producer, is working on the follow-up to her last studio album, “Girl on Fire.”

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