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SCENTED LETTERS: A.P.C., the French contemporary brand, will dive into the fragrance business this fall with the launch of its first scent. The unisex eau — whose name and other details remain hush-hush — will be available in A.P.C. stores starting September.

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Hermès on Ice... Hindmarch Meets the Queen... Le 55 Opens...

French luxury goods house Hermès used the occasion of its annual shareholder’s meeting Tuesday to preview its fall-winter advertising campaign.

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