Women’s Wear Daily
04.16.2014
fashion-scoops
fashion-scoops

Guess Celebration... Murphy Departs... Drive, He Said...

Guess Inc. chairman Maurice Marciano had plenty to celebrate Wednesday night.

fashion-scoops/news
Alyssa Miller Maurice Marciano and Vanessa Hudgens

Alyssa Miller, Maurice Marciano and Vanessa Hudgens

Photo By Donato Sardella/WireImage

GUESS CELEBRATION: Guess Inc. chairman Maurice Marciano had plenty to celebrate Wednesday night, when the company threw a cocktail party to fete the worldwide launch of Seductive, its first women’s scent produced under a new license with Coty Inc., at the Hollywood club The Colony hosted by Vanessa Hudgens and DJ’d by Solange Knowles. He reported sales of Seductive, which was available in stores across the globe in September, are “way ahead of our plan, so I’m a very happy.” “Our core customer really is 18 to 23, and I think it has reached women all the way up to 35 because it is so voluptuous and it is so easy to wear,” said Marciano.

Guess is already working on follow-ups to Seductive, including Guess by Marciano and male fragrances. Alyssa Miller, the California-born model photographed by Vincent Peters for the Seductive ad campaign, gave her stamp of approval for a Guess cologne. “I’m sure they are going to hit the nail right on the head,” she said, before adding, “It’s a turn-on when your guy smells good.”

Page:  Next »
VIEW ARTICLE IN ONE PAGE
load comments

ADD A COMMENT

Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared. Please note that WWD reserves the right to remove profane, distasteful or otherwise inappropriate language.

Ads by Google

Newsletters
Newsletters

Sign upSign up for WWD and FN newsletters to receive daily headlines, breaking news alerts and weekly industry wrap-ups.

Publications

ArticleFinder

Fashion


Choose By

Clear

How it works

Close

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.


Or