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GUESS CELEBRATION: Guess Inc. chairman Maurice Marciano had plenty to celebrate Wednesday night, when the company threw a cocktail party to fete the worldwide launch of Seductive, its first women’s scent produced under a new license with Coty Inc., at the Hollywood club The Colony hosted by Vanessa Hudgens and DJ’d by Solange Knowles. He reported sales of Seductive, which was available in stores across the globe in September, are “way ahead of our plan, so I’m a very happy.” “Our core customer really is 18 to 23, and I think it has reached women all the way up to 35 because it is so voluptuous and it is so easy to wear,” said Marciano.
Guess is already working on follow-ups to Seductive, including Guess by Marciano and male fragrances. Alyssa Miller, the California-born model photographed by Vincent Peters for the Seductive ad campaign, gave her stamp of approval for a Guess cologne. “I’m sure they are going to hit the nail right on the head,” she said, before adding, “It’s a turn-on when your guy smells good.”