Women’s Wear Daily
04.19.2014
fashion-scoops
fashion-scoops

J. Crew's Nashville Flavor... Celebrating Balenciaga...

J. Crew has collaborated on men’s denim styles with Imogene + Willie, a husband-and-wife design team based out of Nashville.

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Most Recent Articles In Fashion Scoops
Most Recent Articles In Fashion Scoops

A FRIENDLY CREW: J. Crew Group’s collaborative spirit keeps growing, with some men’s denim styles from Imogene + Willie, a husband-and-wife design team based out of Nashville, launching at the end of August. This follows J. Crew’s latest product partnership, the Made in Heaven premium denim line out of London. J. Crew has been selling out on MIH’s $249 London Boy cropped jeans online, with select stores set to sell them next week. J. Crew also sells MIH’s London Boy skirt and “Breathless” jeans and, in September, adds the brand’s skinny and high-waisted jeans to the offering. “Made in Heaven jeans look different than anything else out there — gorgeous, supersoft fabric with washes you can tell were worked by hand — a real authenticity to them,” said Jenna Lyons, J. Crew’s executive creative director.

 

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