Women’s Wear Daily
04.16.2014
fashion-scoops
fashion-scoops

H&M to Open First Store in New Orleans on Halloween

The 32,000-square-foot flagship in the historic French Quarter will be the first in the U.S. to carry a full home collection department.

fashion-scoops/news
Most Recent Articles In Fashion Scoops
Most Recent Articles In Fashion Scoops More Articles By

FRIGHT NIGHT: In the land of Gothic mansions, voodoo and vampire-filled Anne Rice novels, all that’s spooky and supernatural comes alive in New Orleans on Halloween. Which is why H&M chose the date to open its first store there, a 32,000-square-foot flagship in the historic French Quarter. The unit is in the Marketplace at Jax building, built in 1870 and located two blocks from Jackson Square, the historical center and cultural heart of the French Quarter. The store will be the first in the U.S. to carry a full home collection department.

Beginning Oct. 30, H&M will invite shoppers across the U.S. to enter a “Best Halloween” costume contest. Five winners will be chosen on Nov. 1 and will receive H&M gift cards.

Note: Due to construction delays, the New Orleans H&M flagship will open on Nov. 16.


RELATED STORY: H&M Stays Aggressive >>

load comments

ADD A COMMENT

Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared. Please note that WWD reserves the right to remove profane, distasteful or otherwise inappropriate language.

Ads by Google

Newsletters
Newsletters

Sign upSign up for WWD and FN newsletters to receive daily headlines, breaking news alerts and weekly industry wrap-ups.

Publications

ArticleFinder

Fashion


Choose By

Clear

How it works

Close

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.


Or