TARGET NABS ROGAN: Now pitching for Target — Rogan Gregory. The Minneapolis-based chain is said to have lined up the designer as the latest addition to its seasonal collaborations. Photographer Sarah Silver reportedly shot the Rogan campaign for Target Friday in Manhattan. Her free-moving imagery seems in synch with the retailer's action-packed ads — she studied classical and modern dance at Vasser and believes in what Henri Cartier-Bresson called "the decisive moment."
BEYONCE SHINES: Beyoncé Knowles will add to the festive sparkle of Milan today when she launches the Emporio Armani scent, Diamonds, at Rinascente's flagship in Piazza Duomo. Together with Giorgio Armani — who started his fashion career window dressing for the store in the Sixties — the singer will make an appearance in Rinascente's beauty department to sign flacons of the jewel-shaped perfume for fans. Knowles, who is featured in the ad campaign for Diamonds, also will make a guest appearance on Italian MTV earlier in the afternoon.
A NEW WRAP: Hervé Léger by Max Azria will stage its first show in February during New York Fashion Week. The show, which will take place at Bryant Park on Feb. 3 at 11 a.m., will mark the first time since the mid-Nineties that the collection, originally shown in Paris, has been presented on a runway. The event also will mark the first time that an American designer (Max Azria is of French-Tunisian descent, but founded and runs his company, BCBG Max Azria Group, in Los Angeles) will produce three fashion shows for three different collections during one fashion week. In addition to Hervé Léger by Max Azria, Azria will show his contemporary collection, BCBG Max Azria, on Feb. 1 and his designer line, MaxAzria, on Feb. 4. All three shows will be in Bryant Park. "I've spent the last year focusing on redesigning and reinventing the brand, while staying true to the house's heritage," said Azria of the Léger fashion house, which he acquired in 1998.