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Fashion Scoops: Kenneth Cole Alternative... Ladies in Red...

Kenneth Cole New York isn’t having a show at the Tents, but the socially provocative brand will still have a presence.

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KENNETH COLE ALTERNATIVE: Kenneth Cole New York isn’t having a show at the Tents, but the socially provocative brand will still have a presence.
To promote the launch of kennethcoleblog.com on Feb. 18, Kenneth Cole is stationing models at the front of the Tents asking passerby the following questions:
*When are the best times for New York Fashion Week?
a) The first week in February and September;
b) The second week in February and September; or
c) Don’t care, as long as I get a front row seat.

*Should the health and weight of the models be regulated?
a) Yes;
b) Within reason; or
c) No (the thought of it makes me want to throw up).

*Which of the following is America more inclined to accept as its next President?
a) A woman;
b) An African American;
c) Oprah Winfrey; or
d) A Caucasian billionaire mayor.
The results will be posted on kennethcoleblog.com.

LADIES IN RED: Allison Janney used Thursday night’s Woman’s Day Red Dress Awards as a dry run for Friday’s Red Dress fashion show in the Tents. Bedecked in a red Donna Karan — though a different dress than modeled on the catwalk — Janney strutted for the room of heart disease-aware women at the Stone Rose Lounge in Time Warner Center. The “West Wing” and “Juno” star also took the role of crowd quieter, silencing the red-clad audience with loud whistles so Woman’s Day editor-in-chief Jane Chesnut could present honorees like Fern Mallis and fitness guru Denise Austin with their Red Dress Awards. Toni Braxton and Lara Spencer also addressed the crowd wearing the heart-friendly color.

The next day, it may have been stormy outside, but the atmosphere backstage at the Heart Truth show was fairly calm (the Secret Service notwithstanding). “I feel a personal responsibility to be here,” said Janney, in Donna Karan Collection. “Heart disease has touched my life and I feel it’s important to be involved with causes like this.”

Swarovski, which provided the jewelry and handbags, made the actresses and models who walked in the show an offer they couldn’t refuse. “I went to the jewelry table and they told me anything I wore in the show today I could keep,” said Jenna Fischer, in Carmen Marc Valvo, as she was being made up by Bobbi Brown. “I said, ‘that sounds great! I’ll take seven necklaces, five rings, and I don’t know how I’m going to do it, but I’m going to wear six pairs of earrings!’” In the end, she ended up accessorizing with a silver-and-crystal drop necklace and a silver crystal ring.
“It’s Marc Jacobs — do you like it?” said Heidi Klum, who blew in backstage, clad in a barely-there dress, minutes before showtime.

FRONT ROW CRITIC: Tim Gunn, who was seated front and center at the Douglas Hannant show Friday, said he plans to attend as many shows as he can fit in during fashion week and was there on behalf of Liz Claiborne, where he is always on the look-out for new companies. “We’re being very strategic right now, we’re absolutely thinking about the high end. We’re not in an acquisition mode, but we will be at some point,” said Gunn. As for his myriad TV endeavors, he said “Tim Gunn’s Guide to Style” has been picked up for a second season, and the “Project Runway” designers will be arriving on Saturday to tape the finale, which airs Feb. 8.

BRIGHT LIGHT: It’s only the first official day of fashion week, but already some revelers are showing signs of fatigue. At the Yigal Azrouel show, a photographer tried to snap a front row shot of singer Maxwell who promptly donned his oversize shades, and cried, “Stop! It was a late night.” Other attendees like Elettra Wiedemann, Poppy de Villeneuve, Chiara Clemente and Zani Gugelmann managed to remain bright-eyed, sans eyewear.