Women’s Wear Daily
04.17.2014
fashion-scoops
fashion-scoops

Farfetch Bolsters Senior Ranks

Following funding from Condé Nast International in March, the company will continue to sign key independent stores in the U.S.

fashion-scoops/news

FAR-REACHING FARFETCH: Farfetch continues to expand its reach in the U.S., and the online marketplace is bolstering its senior ranks.

Gabrielle de Papp, formerly vice president of corporate public relations at Neiman Marcus, will serve as senior vice president of U.S. brand development, and Roopal Patel will join the site’s US advisory board.

Following a $20 million round of funding from Condé Nast International into London-based Farfetch.com in March, the company — which already works with more than 250 boutiques in nearly 20 counties — will continue to sign key independent stores here. There are about 60 U.S. boutiques, counting New York City’s Kirna Zabête as of this week, as well as Fivestory and Newport Beach’s A’maree’s — the latter two having launched on the site in February.

De Papp will spearhead American development of the brand via partnerships with specialty stores, public relations, marketing and strategic partnerships. She will report directly to Farfetch ceo Jose Neves, who said the biggest — and fastest-growing market — is the U.S.

load comments

ADD A COMMENT

Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared. Please note that WWD reserves the right to remove profane, distasteful or otherwise inappropriate language.

Ads by Google

Newsletters
Newsletters

Sign upSign up for WWD and FN newsletters to receive daily headlines, breaking news alerts and weekly industry wrap-ups.

Publications

ArticleFinder

Fashion


Choose By

Clear

How it works

Close

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.


Or