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EARTH TO CFDA: In time for Earth Day on Monday, the Council of Fashion Designers of America has launched a sustainability committee chaired by Scott Mackinlay Hahn of Rogan/Loomstate and Melissa Joy Manning. It aims to inspire members to work in more eco-friendly ways via educational seminars and other programs. “I hope that we can encourage designers to embrace our mission,” said Manning. “Every step forward we make together will ensure proactive, collective change.”
On Monday, cfda.com’s homepage will be devoted to the initiative, with tips on environmentally conscious business practices from Manning, Victoria Bartlett and Pamela Love, the three winners of the 2012 CFDA/Lexus Eco-Fashion Challenge. Amber Valletta will host a Google+ Hangout with Manning and Hahn Wednesday to talk about the environmentally safe ways to run businesses. “If we design sustainable products that have high quality and aesthetic value, we will foster healthy and responsible consumption,” Hahn said.
In addition, the CFDA is launching an Instagram call-to-action by asking users to upload photos related to sustainability with the #CFDAEarthDay hashtag.