Women’s Wear Daily
04.17.2014
fashion-scoops
fashion-scoops

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Jelena Jankovic, the U.S. Open’s number-two seed, cooled her heels Wednesday in Stuart Weitzman's Madison Avenue store.

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Jelena Jankovic at Stuart Weitzman

Jelena Jankovic at Stuart Weitzman

Photo By Courtesy Photo

COURTING JANKOVIC: The U.S. Open’s number-two seed, Jelena Jankovic, cooled her heels Wednesday in Stuart Weitzman’s Madison Avenue store in New York. The Serbian-born ace tried on multiple pairs of shoes before deciding on lace-up ankle boots, a freebie from the designer for returning to the boutique on Fashion’s Night Out to challenge him to a charity Ping-Pong game. Teetering in 6-inch heels, she immediately recognized the occupational hazard. “These are too risky for a tennis player,” she said.

Her hours of outdoor training were evident from the serious tan lines caused by athletic socks, but Weitzman was more fixated on her generosity. “It’s really wonderful how athletes today are so willing to give their time to charity. Jelena just did an event with Derek Jeter in Florida,” he said. “Of course, a girl can’t resist a free pair of shoes. She is like a kid in a candy store.”

The 25-year-old, who wore a colorful printed Roberto Cavalli dress and toted a Gucci bag, only competes in the Chinese brand Anta and she launched a line of children’s clothing in China earlier this year. Her mother, Snezana, actually worked in design for a Serbian fashion designer. “When I finished school, I couldn’t find a job so I went into fashion. I was an economist,” the elder Jankovic said.

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