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Designer Brian Reyes hit London last week to talk up his spring collection.

BRIAN REYES FOR BRITS: Designer Brian Reyes hit London last week to talk up his spring collection, which launches at Harvey Nichols and Matches early next year. “We’ve been monitoring Europe carefully and it’s a good time [to launch here], now that the market is picking up,” said Reyes over an Earl Grey tea at Browns Hotel in Mayfair. “We’re seeing that in our selling for fall and spring — people do crave things; they do want things.” He also met with the London-based footwear designer Georgina Goodman to discuss the shoes she’ll create for Reyes’ fall 2010 collection, which will take an artistic turn. Reyes is working with the Ukrainian artist Oksana Mas, whose colorful paintings are worked from layers of varnish and paint, to create prints for his fall line. And Reyes believes the color-drenched, painterly prints that also make up his spring collection will be some of his bestsellers in London, thanks to the city’s often-gloomy climate. “Gray light makes color seem so much more vibrant, it jumps out at you — it’s definitely the best way to see color,” he said.


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