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Bottega Veneta's Charitable Turn... Customs Crack Down...

Palm Beach didn’t let a drizzly day stand in the way of raising money — with Bottega Veneta to boot.

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BOTTEGA DOWN SOUTH: Palm Beach didn’t let a drizzly day stand in the way of raising money — with Bottega Veneta to boot. True professionals like Pauline Pitt, Gigi Benson and Kate Gubelmann came out to support a luncheon and fashion show for St. Jude’s Hospital hosted by Julia Koch, Lourdes Fanjul and Talbott Maxey.

Wearing a navy blue blazer and casual, button-down shirt from his namesake collection that the likes of Ron Perelman buy by the boatload, Tomas Maier set the tone for male dress — at least a dozen clones could be counted in the crowd that included Tommy Lee Jones. “Oh my God! I can’t believe my favorite American actor is here,” said Bottega’s starstruck chief executive officer Marco Bizzarri before taking the mic to announce the first U.S. presentation of the spring collection. Models meandered around tables to a techno beat, definitely shaking things up at the normally staid, private Club Colette.

The party continued at Maier’s Via Mizner boutique, where Bottega staged its first jewelry retrospective in Florida over the weekend. As guests perused women’s mixed-media pieces from 2005-2011, Maier discussed the next phase of his inexhaustible work ethic recently chronicled in a New Yorker profile, like the brand’s inaugural fragrance launching in September.

“I’ve always loved fragrance and carry many kinds in all my own stores. Since it’s our first one, I don’t take this responsibility lightly,” he said, adding he’s also collaborating on a Bottega book with several writers. “We don’t want just a coffee-table book but something more profound.”

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