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ALL FOR SPORT: Benetton’s sports division Verde Sport has opened its first recreational facility. Called “Primo Sport 0-2-4-6”, the center is aimed at developing motor and sensory skills in infants to six-year-olds. Located near Treviso, Italy, the space has seven developmental courses in which games are divided into theme-based routes according to the ability that they foster, such as manual skills, mobility and balance. The project was carried out in collaboration with the Motor Science University in Verona, which will publish a user’s manual of “Primo Sport 0-2-4-6” that will be given to the children’s parents. The center will likely be replicated nationally.
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