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MORE FOR GAP: Diane von Furstenberg’s capsule collection for GapKids and babyGap will be available beginning in March and will include products for baby girls up to age two and for girls from ages two to 14. Some unisex baby items will also be available.
Gap said the collection will be sold at GapKids and babyGap stores in almost 30 countries, including the U.S., Canada, United Kingdom, Italy, France, China, Japan and Australia, as well as online in 75 countries. The collaboration was first reported by WWD last month. Art Peck, president of Gap brand North America, said the collection applies von Furstenberg’s “signature approach to print, optimistic color and femininity, mixed with our expertise in great quality premium children’s clothing at accessible prices.” Von Furstenberg’s appearance as guest designer for Gap follows Stella McCartney, who created two collections for Gap Kids and babyGap.