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A NEW DUO FOR CHLOE: Coty Prestige will reveal today that it has signed European actresses Imogen Poots and Camille Rowe-Pourcheresse to be the new faces of the Chloé fragrance advertising campaign, which will begin running worldwide in September. “With this new Chloé campaign, we wanted to pursue the story of the multifaceted Chloé woman,” said Françoise Mariez, senior vice president of marketing for European fragrances at Coty Prestige. “Both of the faces we have chosen represent this woman in their own way: Imogen embodies her fresh and natural facet and Camille incarnates her sensual and modern side.”
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