Women’s Wear Daily
04.23.2014
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fashion-scoops

American Eagle Gives $1 Million to Jobs Program

It is the first funding commitment for the retailer.

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AMERICAN EAGLE GIVES $1 MILLION TO JOBS PROGRAM: U.S. Interior Secretary Sally Jewell announced a $1 million public-private partnership with American Eagle Outfitters Inc. on Wednesday aimed at training and providing jobs on public lands to young people and veterans. It is the first funding commitment for American Eagle and also the first pledge toward Jewell’s target of raising $20 million from private partners by 2017 to support the Obama administrations’ “21st Century Conservation Service Corps.”


Jewell, formerly president and chief executive officer of outdoor retail chain REI, used the backdrop of the Franklin Delano Roosevelt Memorial in Washington to pay homage to the Civilian Conservation Corps that President Roosevelt created over 80 years ago. She said, “What we’re doing today embodies the spirit of President Roosevelt’s CCC — coming together to put young people and veterans to work on our public lands, which will instill a lifelong conservation ethic that not only benefits them, but our public lands and our country.”


Helga Ying, vice president of external engagement and social responsibility at American Eagle, said, “This public-private partnership is one close to our customers’ hearts and directly reinforces our company’s community engagement principles. Through this initiative, we are able to provide opportunities for students to work together to protect our planet and improve our country through a deeper connection to nature, civic engagement and community development.”


The $1 million commitment aims to support nonprofit programs that provide work and training experience to young people and veterans on Interior’s public lands, such as the Student Conservation Association. The agency said 100 organizations have already been approved as partner organizations and in the coming months the “21CSC National Council,” comprised of eight federal departments and agencies will ramp up recruiting efforts.

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