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AKRIS TAPS REED: Katie Reed joined Akris as associate vice president of marketing and communications. Most recently, Reed served as as public relations and communications director at Patek Philippe North America, which, like Akris, is Swiss. In her new role, New York-based Reed oversees all areas of marketing, advertising, public relations and special events in the U.S. for the St. Gallen fashion house, and reports to Melissa Beste, Akris' chief executive officer for the U.S. and U.K. markets.