NEW YORK — Target the woman, not her age.
That is the advice marketing experts give for companies eager to tap into the all-important boomer...
fashion-features
fashion-features
November 6, 2002
Selling to Boomers: Go Sensual and Real, Not Overtly Sexual
NEW YORK — Target the woman, not her age.That is the advice marketing experts give for companies eager to tap into the all-important boomer market which, as reported, has more money to spend on apparel and other products than any...
fashion-features/news
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