WWD.com/fashion-news/fashion-features/lanc-244-me-enters-wash-cycle-with-hair-sensation-741533
fashion-features
fashion-features

Lancôme Enters Wash Cycle With Hair Sensation

NEW YORK — You could call it a hairy business: Lancôme is out to shift the shopping patterns of consumers buying high-priced hair care with its new collection, Hair Sensation, set to hit U.S. department store counters in March. ...