WWD.com/fashion-news/fashion-features/in-brief-the-lowe-down-on-federated-ads-dillard-s-sells-interest-in-texas-mall-732223
fashion-features
fashion-features

In Brief: The Lowe-Down on Federated Ads ... Dillard's Sells Interest in Texas Mall ...

THE LOWE-DOWN ON FEDERATED ADS: Federated Department Stores Inc. has selected the New York-based Lowe advertising agency to create an electronic and print campaign for its largest store brand, Macy’s. Initially, the project will focus on...