Women’s Wear Daily
04.16.2014
fashion-features
fashion-features

Fashion Scoops: Guerrilla Marketing...Biella Du Jour...Melting at Marc

GUERRILLA MARKETING: Ever wondered about the craze on Sixth Avenue right before and just after a show? While bystanders may blame the frenzied fashion crowd, many see it as the result of guerrilla marketing tactics that have taken over Bryant...

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