Denim Brands Bank on the Silver Screen

Never mind blue-screen technology, blue jeans companies are moving into movie theaters to get their message to young people.

By Katya Foreman

fashion-features/news

Never mind blue-screen technology, blue jeans companies are moving into movie theaters to get their message to young people.

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Denim Brands Bank on the Silver Screen

Never mind blue-screen technology, blue jeans companies are moving into movie theaters to get their message to young people.

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