With its newest scent, Chance, the company is drawing a bead on the lucrative 21-...
June 14, 2002
CHANEL'S GAME OF CHANCE
NEW YORK -- This fall, Chanel is taking a Chance on a new age group.With its newest scent, Chance, the company is drawing a bead on the lucrative 21- to 29-year-old age group -- which, like its teenage counterpart, contains a pool of consumers...
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