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The Scenes Behind the Scenes at New York Fashion Week

The road to the runway is a long one, but the finish is nearly in sight. Here, two p.r. execs, two designers and one production guru show us how it’s done.

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THE PRODUCTION GURU

Julie Mannion, president of KCD, works as a producer and creative consultant during New York Fashion Week. Her clients include Tommy Hilfiger, Marc Jacobs, Tory Burch, Vera Wang, Marc by Marc Jacobs, Narciso Rodriguez, Reed Krakoff, Anna Sui, Ralph Lauren and Calvin Klein.

How many shows are you working on this season?
“Our agency handles 40 shows worldwide. I am more personally involved in 16.”

What are three things you need to survive fashion week?
“Stamina. Passion. An ever-accessible charger.”

When do you start prepping?
“I never stop preparing. As soon as one cycle finishes, we start on various aspects of the next season. The big picture starts three to five months out. Typically, we are fully engaged with locations, research, scheduling and budgeting at two months out through the final process.”

What are you most looking forward to this season?
“I genuinely get excited every time I see a new collection — I love the creative process. I love the planning, logistics and problem solving. I love the team effort and the shared feeling of pride with all for the designer on a great show. A great high…”

What are you dreading?
“The feeling of lack of time.”

 

NEXT: The P.R. Execs >>


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