On Saturday, actor Kellan Lutz will be at Macy's Herald Square to promote his provocative Calvin Klein Underwear campaign. And where the "Twilight" heartthrob goes, lots of braced-faced, elbow-swinging tweens, clamoring for a peek at the hunk's now famous abs, will follow.
WWD spoke with the rookie sex symbol about superstardom and what it's like to be photographed in your skivvies.
WWD: So the next Twilight installment, "Eclipse," comes out next month, how do you prepare for all the craziness that comes with that?
Kellan Lutz: I really look at it as going to Six Flags or an amusement park. The first time, you don't realize what that long line of people waiting there is for, so when you get out of the car and everyone is screaming your name it's like, 'Oh my god.' It's surreal. But after the second time around, you realize you can't really prepare for it. You just know it's going to be one of the biggest moments and best memories of your life.
Sienna Miller is busy. In addition to clocking eight performances a week in "After Miss Julie" on Broadway, the actress is also co-designing her ready-to-wear collection Twenty8Twelve with her sister Savannah who lives in London. But the girls are not letting the Atlantic Ocean get between them.
"That's the wonders of modern technology. We Skype a lot," Sienna says. "There are such great vintage stores and fabric places here that I can source and send my ideas back to Savs and vice-versa."
On Monday--Sienna's only night off--the Miller sisters spoke with WWD about what's next for the British label.
WWD: Sienna, you just moved to New York temporarily and Savannah, you're visiting here for the week. How are you finding the city so far?
Sienna Miller: I love New York. I was born here so I feel like I have an affinity with the place. But I'm here just for four months doing the play.
Savannah Miller: I love the pace here. London's great but it's a sleepy town compared to New York. This is on a completely different level. The energy is so exciting and it's impossible not to get caught up in that.
Two months ago, while all of Manhattan was in a frenzy over Fashion's Night Out, two artists at Intermix engaged in an art battle. While shoppers watched, the painters smothered mannequins in neon yellow, sky blue and gold lacquer. While it helped stir up excitement for the night itself, the demonstration was also being taped for the Web series "RADAR: Art Battles," which starts its second season today.