the Insiders


December 5, 2011 2:14 PM


Pamela Love, ShopStyle Team Up

ShopStyle is jumping into the designer collaboration ring....

ShopStyle is jumping into the designer collaboration ring.

gold-necklace.jpgLast week the fashion search engine launched its first exclusive collection with jewelry designer and CFDA/Vogue Fashion Fund finalist Pamela Love at an event at the Tribeca Grand in New York.

Available only at PopSugar Shop, the limited edition, three piece collection features a rose gold plated tribal spike necklace, a silver plated diamond pendant necklace and a red resin tribal spike cuff. The pieces range in price from $175 to $225.

red-bracelet.jpg"ShopStyle is known for coveted brands and major retailers, but it's also a place for breakthrough designers and new brands as well. And Pamela Love is a great example of that," said Melissa Davis, ShopStyle's vice president of marketing.

For her part, Love praised ShopStyle as "a great place for discovering what's trending in the world of fashion."

silver-necklace.jpg"They really understand every facet of a woman's style and how important jewelry is to making a look stand out," Love said. "For the exclusive collaboration we experimented with new colors and new finishes to create a fun, carefree collection. The shapes are traditional, but with a twist that's very modern."

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