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August 2, 2011 4:22 PM

Movie Stars, Hipsters and Athletes in the Hamptons

Hamptons estates don't come much tonier than Lasata, the former childhood stomping grounds of Jacqueline Bouvier Kennedy Onassis, who summered there in the Thirties and Forties when it was owned by her grandparents....

Hamptons estates don't come much tonier than Lasata, the former childhood stomping grounds of Jacqueline Bouvier Kennedy Onassis, who summered there in the Thirties and Forties when it was owned by her grandparents.
In 2007, Coach president and executive creative director Reed Krakoff, and his wife Delphine, bought Lasata for a reported $24 million. Not a bad place, then, to throw a party.

On Saturday, the Krakoffs opened up their home and its verdant grounds, landscaped with a maze of hedges and a prominent Jean Arp sculpture in the middle of the "backyard," for the annual Baby Buggy Summer Dinner -- which previously had always been held at the neighboring estate of Jerry and Jessica Seinfeld, the latter of whom founded the organization. Launched in 2001, the nonprofit assists families in need with children's clothes, supplies and educational programs. The evening was sponsored by the Reed Krakoff label, the line started by Krakoff and Coach in 2010.

"I had met Jessica when I attended one of the events. This is something that everyone can relate to, especially having a family of four children myself," said Krakoff. Several of those young children adorably scampered around in brown-and-white awning-striped dresses, weaving in between a cadre of male models standing stiffly at attention, holding trays of Champagne.

In the foyer of the sedate, gray stucco mansion, Krakoff greeted guests like Gwyneth Paltrow and her mother, Blythe Danner, as well as the Seinfelds, Gayle King, Kelly Ripa and Mark Consuelos, James Van der Beek and Kimberly Brook, Kyle MacLachlan and Desiree Gruber, Rachel Zoe, Nacho Figueras and Delfina Blaquier, and the editors Stefano Tonchi and Amy Astley.

Paltrow arrived late and left early in order to get to another event and Jessica Seinfeld herself nixed any press interviews with the movie star, so that she could enjoy her short time at the party. But Seinfeld herself was happy to chat. Why did she recently cut her hair into a razor sharp, angular bob? "I shouldn't say this because I'm going to make a lot of enemies. But I felt like I was seeing a lot of long hair on reality TV, so I felt like I wanted to cut my hair short," she explained with a laugh.

This summer Seinfeld is working on her third cookbook -- title to be divulged at a later date -- as well as her tennis game. "I'm a very competitive person with myself. I'm working on my behavior on the court," she admitted.

Danner, in horn-rimmed glasses and an elegant Reed Krakoff skirt and shirt, suffered some logistical problems early in the evening but laughed them off with good humor. First, she nearly fell into a low-slung hedge by accident and then she got her heels trapped in cracks between the patio stones. "My husband [the late Bruce Paltrow] used to always say, 'Don't sit next to Blythe, she splashes,'" sad the Emmy and Tony Award-wining actress, who exudes good-natured charm. "I'm a very klutzy person. Thank goodness my daughter doesn't take after me."

This summer, Danner did a reading of a new play by Lucy Boyle, daughter of Peter Boyle, called "The Blue Deep," at the Williamstown Theatre Festival in Massachusetts. She also christened the Seabourn Quest, a new cruise ship, in Barcelona. "There was a 24-piece orchestra and fireworks," she said of the experience.

There were no fireworks at Baby Buggy but the evening raised $275,000 for children. Later that night, a very different crowd gathered at Ruschmeyer's, which has become the hippest new spot in Montauk this summer. Set in a rustic summer-camp environment, the hotel and restaurant hosted the second anniversary party for Saturdays Surf, one of the hippest retail spots in New York's SoHo. 

"It's still a bit surreal to us that we have been working on Saturdays for two years now. I still remember signing the lease for our shop on Crosby and thinking, 'Here we go,'" recalled Morgan Collett, who cofounded the store and surf-inspired line with Josh Rosen and Colin Tunstall. Nearby, surfer types and the girls who love them played Ping-Pong, drank beer and lounged on oriental rugs, which dotted the grounds, under trees adorned with Japanese paper lanterns. A hipster Eden come to life -- sort of like the popular Saturdays Surf store itself. 

Rosen divulged that the company is aiming to open new shops in Tokyo and the West Village by March, but Collett later said those plans are still in their infancy. "The West Village location all depends on the perfect spot, the space needs to exude a similar vibe to our Crosby shop. We love that area and we know it so well after living downtown for so many years. We ride our bikes around the neighborhood all the time right now to try and find the perfect place and get really excited," he explained. 

A day earlier, tennis was the sport that took center stage at the Bridgehampton Tennis and Surf Club, when Andy Roddick and wife Brooklyn Decker came out via helicopter to launch the Andy Roddick for Lacoste line of tennis apparel. A group of fashion editors took turns getting tips from Roddick on their serves, which varied wildly in accuracy and speed. 

"It makes it easier because they don't know if I'm full of baloney," said Roddick of the general incompetence of most of his pupils, although he didn't use the word "baloney." 

The Hamptons are not Roddick's scene, despite the fact he lives a couple hours away in Brooklyn, with Brooklyn. "The last time I was out here was when I played John McEnroe when I was 18. So I'm here once a decade," said Roddick at a dinner in his honor at Nobu Southampton later that night. Nearby at other tables were clusters of stylish types who looked quite comfortable in the Hamptons scene, including Glee's Chord Overstreet and his current girlfriend Emma Roberts, as well as "Real Housewife of New York" Sonja Morgan, who is best known for filing for bankruptcy. But even a Bouvier or two was known for their money problems.
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