Mary Wells Lawrence, an unparalleled legend in the advertising world — she set Madison Avenue on its ear when she entered the fray in the Fifties and eventually went on to start her own wildly successful and uniquely innovative agency, Wells Rich...

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The twins’ almost famous cousin, Lauren Bush, is slipping into town today to sit in the front row of Tommy Hilfiger’s show in Bryant Park. Lauren is all thrilled and honored that the Metropolitan Museum of Art’s Costume Institute has asked to have a dress she designed and Tommy made to add to their permanent collection. It’s that elegant navy column she wore to this year’s CFDA. And, more thrilled Mario Testino, "the" Mario Testino, is photographing her for Vogue Thursday. Maybe she’ll have time to scoot downtown to meet Patricia Field at a party at Matthew David’s studio, where she’ll see the floral windows Matthew created in Patricia’s honor.

Lauren spent the summer backpacking in Europe and is now devoting herself to her studies at Princeton, which include business, design and, of course, an interest in the dramatic arts. Lauren, who modeled for Elite, has decided to open the stage door and maybe, just maybe, after all her schoolwork is done, Hollywood. The carrot that lures them all.

Along those lines, Kate Hudson (who’s in "The Four Feathers") was taught early on by her parents, Goldie Hawn and Kurt Russell, that acting was very hard work. When she traveled to her parents’ movie set, she was expected to work as hard as they did "in the wardrobe trailer, the camera trunk or as a gofer getting everyone coffee. In ‘Big Trouble in Little China,’" she says, "I was the braider on all the karate guys’ hats and had to wash and unbraid them every day."

That’ll teach you how to act.

Last night the crowd at Swifty’s was even chicer than usual with Valentino’s arrival in New York heralded by a most fashionable turnout. Valentino and partner Giancarlo Giammetti were looking dapper and as tan as ever from their recent cruise aboard Valentino’s yacht along the coast of Croatia, the only way to see Croatia.

The guest list included Gwyneth Paltrow, just in from the Venice Film Festival, Nan Kempner just in from London, Helen and Tim Schifter, Jennifer Creel, Vanessa von Bismarck, Marisa Berenson, Lion King-Queen Julie Taymor, Elizabeth Saltzman and Samantha and Serena Boardman. If that’s not enough for one room, more glamour arrived with models Heidi Klum, who never stays home, and Esther Canadas. Valentino’s own crew, Ellen Niven and Carlos Souza, held court at the back two corner tables while Bruce Hoeksema and Giancarlo kept the restaurant’s front end going. Photographers lined the sidewalk waiting for Gwyneth and Valentino’s exit — long after midnight.
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