Women’s Wear Daily
04.20.2014
people
people

Oldham, Bendel's Team Up for Housing Works Benefit

NEW YORK -- Todd Oldham's writing hand might have been worn out by the end of the evening, but the Housing Works benefit held last week at Henri Bendel and hosted by the designer raised $10,000 for the charity and Bendel's made a separate donation of...

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people/news
NEW YORK -- Todd Oldham's writing hand might have been worn out by the end of the evening, but the Housing Works benefit held last week at Henri Bendel and hosted by the designer raised $10,000 for the charity and Bendel's made a separate donation of $5,000. Held on the first floor in the atrium and New Createurs boutique area last Thursday evening, the benefit featured 12 one-of-a-kind, handpainted silk loungewear pieces by Oldham priced between $800 and $1,500. All proceeds from the sale of those dresses -- six of which were sold by the end of the two-hour event -- go to Housing Works, a nonprofit organization that provides permanent housing for people who are HIV-positive or have AIDS.

While his guests sipped neon-colored margaritas and yellow sangria, Oldham spent much of the night autographing the $35 T-shirts and $175 shirts he had created for the affair. Some 240 T-shirts and 23 shirts were sold, with $5 for each T-shirt and $15 for each shirt going to Housing Works. In addition, 10 percent of the take from the 85 pieces sold from a group of tie-dyed skirts, shirts, vests, dresses and T-shirts was donated. "We wanted to do something for Todd," said Susan Falk, president of Bendel's. "We decided to have a party that could help people and allow us to have a wonderful time, also."

Oldham recently decided to limit his in-store appearances to benefits. "It's a great way to raise money for these groups," he said, "and the Housing Works people really appreciate your efforts."
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