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A former model, the 24-year-old Alexa Chung landed her first break hosting the U.K.’s Channel 4 youth music show Popworld 22 two years ago. In October, Chung, who dates Arctic Monkeys’ Alex Turner, will join designer Henry Holland to cohost Channel 4’s seven-week series Frock Me, exploring youth culture trends. She’s also fronted an upcoming documentary investigating sweatshops, titled The Devil Wears Primark; is designing jewelry for Made, and has reportedly been reading film scripts on the side.
WWDScoop: Where do you shop?
Alexa Chung: Opening Ceremony in New York, Dover Street Market in London, Colette in Paris. Spitalfields Market in London for antiques, Russell and Bromley for classic mumsy shoes, Mulberry for bags and Marks & Spencer for children’s school blazers.
WWDScoop: Are you more inspired by the fashion or music crowd?
A.C.: The music crowd—they make more mistakes. I don’t like it when people dress too considered.
WWD Scoop: Who’s your favorite designer?
A.C.: I love Luella [Bartley]. I feel like the type of girl she designs for. I love equestrian-inspired garments and dresses that you can get dirty.