Berlin Preview: Scene Around Town

Sights and sites of interest for off hours during Berlin Fashion Week.

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Appeared In
Special Issue
WWDStyle issue 01/11/2011

Music Hall

There aren’t too many hotels in which one can call room service and order a guitar with a side of headphones. Or mosey upstairs to two state-of-the art analogue and digital recording studios on the Music Sound Floor, complete with a multimedia-equipped lounge and a breathtaking view of the Spree river.

While not exactly centrally located, this second example of the NH Hoteles Group’s new Nhow lifestyle concept is nonetheless well placed. Universal and MTV are direct neighbors, plus numerous clubs and Berlin’s largest concert venue, O2 World, are nearby.

But Nhow is not just about music. Thanks to Karim Rashid, design fans are also in for a treat. The internationally acclaimed designer’s signature hot pink hue is all around this eight-floor, 304-room hotel, even in the ice-skating rink on the special-events balcony. His amorphous fiberglass forms strike a playfully sci-fi note throughout the check-in, lobby, bar, breakfast and restaurant areas on the ground floor.

Rashid’s digipop computer-generated patterns appear on stone and linoleum floors, wallpapers, sheets, diaphanous curtains — even the flip side of the flat-screen TVs in the wall units that separate the sleeping and living areas of the 45 junior suites. They also infiltrate the high-tech conference room and foyer, which together accommodate up to 600 people.

Architect Sergei Tchoban’s two-winged brick facade building looks like it’s long stood on this stretch of former warehouses and ports, but the silver metallic central tower, which projects 85 feet over the Spree out back (and houses the music studios and deluxe Nhow suite) is almost dizzyingly modern.

Finally, a two-floor, raw concrete gallery is currently filled with intimate photos of Sixties and Seventies music icons, including Jimi Hendrix in the kitchen. —Melissa Drier

Nhow Berlin, 3 Stralauer Allee, 10245; +49-30-290-2990;

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