Women’s Wear Daily
04.19.2014
lifestyle
lifestyle

Milan Fashion Week Preview: Scene

Shops, eateries and spas to check out in Milan.

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Serapian

Photo By Courtesy Photo

SECOND SKIN

Anyone looking for some stylish accessories can plan to visit Serapian’s first flagship, opened in May. Known for understated elegance since 1945, the label decorated its new digs with discreet silver birch wood and stainless steel details and cream walls for a bright, welcoming atmosphere. Alongside a large selection of small leather goods, bags and suitcases, Serapian offers a made-to-order service, with nearly 6,000 models and a wide variety of precious leathers to choose from, including some original pieces from the Thirties.

Serapian, 42 Via della Spiga; +39-02-7602-4451



OLDIE BUT GOODIE

Elio Ferraro, the Italian vintage heavyweight who has stores in London and in Florence, has taken his concept to Milan with a hybrid art gallery and vintage clothing shop in the fashionable Corso Como neighborhood. A white backdrop shows off the carefully selected pieces with clothing racks along the walls, while antiques from the Fifties to the Eighties serve as decoration. Exclusive pieces like a long velvet Chanel dress from the Thirties or a printed wool tuxedo jacket labeled Emilio Pucci by Zegna from the late Seventies are accompanied by designer prototypes that never went into production, including a Tom Ford red leather dress and a Gucci suede motorcycle jacket.

Gallery/Store, 1 Via P. Maroncelli;
+39-02-4311-3202

MOVING ON

A big change has come for designer Juanita Sabbadini: She shuttered her atelier on Via Montenapoleone to open a concept store near Porta Venezia. The 1,036-square-foot space, decorated with a less-is-more, black-and-white theme, houses her haute couture line and rtw — cashmere sweaters, silk coats, stretch pants. It also carries a selection of accessories from English and American brands, including Philip Tracy hats and handbags, plus home accessories and interior gifts, like hand-painted dishes, candles and fragrances.

Juanita Sabbadini Evolution, 2 Viale Majno;
+39-02-7602-0171

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