WWD.com/business-news/marketing-promotion/rykiel-the-new-generation-463501
marketing-promotion
marketing-promotion

Rykiel, the New Generation

By Robert Murphy
marketing-promotion/news
Lola Rykiel embodies the youthful joie de vivre the house of Sonia Rykiel wants to channel these days. The bubbly 22-year-old, who's studying at the Martha Graham Center of Contemporary Dance, moved to Manhattan a year ago to pursue a career onstage.