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government-trade

December 2, 2010

FTC Supports 'Do Not Track' Guidelines

The mechanism would allow consumers to opt out of certain varieties of targeted online marketing that have gained popularity among retailers.

By Liza Casabona

with contributions from Cate T. Corcoran

government-trade/news

WASHINGTON — The Federal Trade Commission Wednesday endorsed the idea of a “do not track” mechanism that would allow consumers to opt out of certain varieties of...

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Latest Articles from Business

FTC Supports 'Do Not Track' Guidelines

The mechanism would allow consumers to opt out of certain varieties of targeted online marketing that have gained popularity among retailers.

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