WWD.com/beauty-industry-news/retailing/belk-covering-all-the-beauty-basics-6848748

retailing

March 18, 2013

Belk: Covering All the Beauty Basics

The traditional business is strongest in beauty at the moment, but Belk is launching strategies to keep the category moving forward.

By Julie Naughton

retailing/news

At Belk, beauty continues to be big business, and its management team continues to nurture it with a laser-sharp demographic focus, a dedication to a diverse customer base and new retail concepts.

“We...

Belk: Covering All the Beauty Basics

The traditional business is strongest in beauty at the moment, but Belk is launching strategies to keep the category moving forward.

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