Mass
Drew Barrymore Said to Be Launching Line for Wal-Mart
According to reports circulating in the market, the star’s P&G contract will end in January, and she intends to strike out on her own.
— Oct 27, 2012
Mass Retailers Planning Early Prep for Holiday
Retail strategy includes early Christmas displays, exclusive merchandise, lowered prices and a spotlight on the convenience of one-stop shopping.
— Oct 26, 2012
Critical Mass: E.l.f. Ramps Up New Product Offerings
The brand that launched online first is building its retail business.
— Oct 11, 2012
Critical Mass: Kiss Products' Latest Touch
Everlasting Gel Polish is attracting the attention of mass retailers, who continue to tout the staying power of the do-it-yourself nail gel segment.
— Sep 21, 2012
Critical Mass: Rosy Outlook for B-t-s Beauty Shopping
A spate of hot beauty items across the nail polish, mascara and skin-care categories promise to boost back-to-school beauty sales.
— Aug 31, 2012
Critical Mass: Beauty Firms Amp Up Exclusives
Asking for exclusive merchandise is nothing new for retailers, but the heat is on as store chains demand to have their own.
— Aug 23, 2012
ECRM Meeting Centers on Industry Innovation
Trends to emerge over the three days included an invasion of foreign firms looking for fertile growth in the U.S. and a renaissance of the fragrance business.
— Aug 3, 2012

