Marketing and Trends


Marketing and Trends

Page 45 of 45

A Common Thread

An ever-increasing number of beauty brands use the runway to cloak themselves in the aura of designers both established and emerging.

Mad for Madagascar

Beauty's never-ending quest for exotic "it" ingredients continues, and this season, it has landed some top firms on the shores of Madagascar.

Lessons in Marketing

A magazine editor-turned beauty CEO gives us her crib sheet.

Net Results

For cosmetics companies, beauty bloggers can mean big, big business.

Man Power

What started out boiling has tempered down to a simmer in the much-heralded world of men's grooming.

'It' Bag Chronicles

Why the beauty industry hasn't really cashed in on fashion's money-making scheme.

Red, Hot & Beautiful

From jewel tones and smoky eyes to bobs, bangs and pin-straight hairstyles, a slew of new beauty trends dominated the red carpet awards season this year.

Reality Check

Would you buy beauty products from these women? Dove's anti-Hollywood advertising approach is proving to be a long-term ringing success at the cash register.

To Brow or Not to Brow

For some makeup artists, brows¿or the lack thereof¿took center stage at the makeup mirror during the Fall 2007 collections in Paris.

Leonard Lauder to CEW: Beware of Launch Fever

Leonard Lauder sounded a warning this week that the out-of-control fragrance launch machine could run off the tracks.

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