WWD.com/beauty-industry-news/marketing-trends/snippets-new-noah-option-out-garnier-explosion-472442
marketing-trends
marketing-trends

Snippets: New Noah... Option Out... Garnier Explosion

marketing-trends/news
Noah's Naturals, which launched in the mass market last year in Wal-Mart stores, is changing its approach. The company is taking its three subbrands (It's All Good, Heal Thyself and Honest to Goodness) and putting them under the brand Noah's Natural's.