Pantene is taking on its largest global sponsorship to date by naming 11 elite female athletes as new health and beauty ambassadors.
The initiative is part of parent Procter & Gamble...
marketing-trends
marketing-trends
January 25, 2012
Pantene Teams With Athletes in Olympic Tie-in
In its largest global sponsorship to date, the Procter & Gamble brand is naming 11 elite female athletes to be health and beauty ambassadors.
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