Woozae Kim, vice president of global consumer marketing and artist relations for MAC Cosmetics, shared some of the philosophies and strategies that have digitally driven the makeup brand, sparking...
marketing-trends
marketing-trends
October 19, 2011
MAC Cosmetics: A Digital Storyteller
At WWD's Digital Forum, Woozae Kim shared some of the philosophies and strategies that have digitally driven the makeup brand.
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