WWD.com/beauty-industry-news/marketing-trends/fusion-straddles-fantasy-and-reality-with-jabot-3630205
marketing-trends
marketing-trends

Fusion Straddles Fantasy and Reality With Jabot

Firm hopes to turn a fictional cosmetics company from “The Young and the Restless” into a real-life business.

By
with contributions from Faye Brookman
marketing-trends/news