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LVMH Pulling Fendi Scent

LVMH Pulling Fendi Scent

by Stephanie Epiro with contributions from Jennifer Weil

Posted Monday February 09, 2009

Last Edited Tuesday February 10, 2009

From WWD Issue 02/09/2009

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MILAN — Just 18 months after relaunching the Fendi fragrance business, LVMH Möet Hennessy Louis Vuitton announced Friday it will pull the brand’s sole scent off the...

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MILAN — Just 18 months after relaunching the Fendi fragrance business, LVMH Möet Hennessy Louis Vuitton announced Friday it will pull the brand’s sole scent off the...

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• Beauty content everyday on the dedicated Beauty channel.
• Beauty coverage in WWD Morning Report daily email newsletter delivered right to your inbox.
• Downloadable PDF of WWD daily issues for immediate worldwide access.
• Full access to all of WWD.COM including 12months of Archived content.
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