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Parlux Inks Deal With Jay-Z, Rihanna and Kanye

Parlux Inks Deal With Jay-Z, Rihanna and Kanye

by Pete Born

Posted Tuesday April 07, 2009

Last Edited Thursday April 09, 2009

From WWD Issue 04/08/2009

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In one of the most unusual deals in the glitzy annals of celebrity licensing, Shawn “Jay-Z” Carter, Rihanna and Kanye West are entering into a relationship with Parlux Fragrances Inc. that...

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In one of the most unusual deals in the glitzy annals of celebrity licensing, Shawn “Jay-Z” Carter, Rihanna and Kanye West are entering into a relationship with Parlux Fragrances Inc. that...

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