WWD.com/beauty-industry-news/hair/nordstrom-testing-aveda-brand-6399331
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October 10, 2012

Nordstrom Testing Aveda Brand

This marks the salon brand’s first entry into department and specialty store distribution.

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Nordstrom is aiming to add to its already robust hair business by testing salon brand Aveda in 16 of its doors, starting in November.

“Hair care has been a part of our mix as we’ve...

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