WWD.com/beauty-industry-news/fragrance/victorinoxs-embarks-on-novel-path-for-new-scent-2158501

fragrance

June 5, 2009

Victorinox Embarks on Novel Path for New Scent

No longer just the brand of pocketknives, Victorinox Swiss Army is carving out a new niche in the fragrance world with the introduction of Swiss Unlimited.

By Gillian Koenig

fragrance/news

No longer just the brand of pocketknives, Victorinox Swiss Army is carving out a new niche in the fragrance world with the introduction of Swiss Unlimited, its debut scent for men.

Chairman...

Victorinox Embarks on Novel Path for New Scent

No longer just the brand of pocketknives, Victorinox Swiss Army is carving out a new niche in the fragrance world with the introduction of Swiss Unlimited.

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