WWD.com/beauty-industry-news/fragrance/john-richmond-launches-third-fragrance-5440194
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EuroItalia Eyes Gains for John Richmond Brand

An ambitious strategy for worldwide expansion includes a third fragrance, Viva Rock John Richmond, and a New York flagship.

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MILAN — With an ambitious strategy for worldwide expansion firmly in place, John Richmond recently launched its third fragrance with licensee EuroItalia. The women’s...

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